Screach is a new, unique interactive digital media platform that allows anyone to create real-time 2 way interactive experiences between a smart device - through the Screach Application (www.screach.com) - and any content, on any screen or within the mobile device itself effectively turning any screen you ever come in contact with (TVs in your living room, stadia, etc) into an interactive experience. Using Screach the smart phone can become games controllers, quiz answer pads, voting and polling tools, bingo cards and roulette tables – the possibilities are limited by imagination alone.