Introduction

We have assembled a panel of experts on cloud computing from SaaS to IaaS to enlighten you with how organisations can achieve significant operational efficiencies and cost reductions through maximising the use of Internet, both in terms of infrastructure, platform and applications to manage day-to-day operations.

What is Cloud Computing all about?

Cloud computing is a major disruptive and transformational technology driving a major shift in computing by four major categories of vendors: Software-as-a-Service (SaaS) or applications (Salesforce.com, xero.com, edocr.com), Platform-as-a-Service (PaaS) (Force.com, Microsoft Azure, NetSuite-Suiteflex, Google App Exchange), Infrastructure-as-a-Service (IaaS) (Amazon, IBM, EMC, Google, Microsoft) and enablers (VMware, Adobe, Sun, HP).

Image and paragraph Source: Trigent

"You can scale your infrastructure on demand within minutes or even seconds, instead of days or weeks, thereby avoiding under-utilization (idle servers) and over-utilization (blue screen) of in-house resources. With monitoring and increasing automation of resource provisioning we might one day wake up in a world where we don’t have to care about scaling our Web applications because they can do it alone." Ref: Markus Klems

Speakers and Panelists

		Mujibur Choudhury - Salesforce.com, Product Marketing EMEA Mujibur is a Principal at Salesforce.com where he is responsible for taking to market the full suite of CRM and Platform products. Prior to Salesforce.com, Mujibur held various senior pre-sales and product marketing roles at Siebel, Oracle, Computer Associates and started his career as a research scientist for IBM at their Silicon Valley Labs in San Jose, California. Mujibur advises Salesforce.com’s largest customers on their sales, service, marketing and operational strategies and regularly works with technology companies across the full enterprise software spectrum that can help solve his customer’s business challenges.
		John Lunn - Paypal, Head of Platform and Integration John has been building payments and fraud systems on the internet for over 15 years and has advised many of the successful and less successful start-ups on their payment strategies. Originally a java certified developer and now an all purpose hacker and Seedcamp mentor. John heads up the technology for PayPals new developer network PayPalX in the EU.
		Gary Turner - Xero, UK Managing Director Gary Turner has twenty years experience in the technology business. His passion for technology, his inspirational leadership style and his solid sales foundations have informed and guided him towards an outstanding track record of success. Previously, Gary was the Managing Director of Pegasus. He then spent a two year stint at Microsoft Dynamics before joining Xero in 2009 as UK Managing Director.
		Ed French - EV Group, Venture Capitalist EV Tech manages more than £30 million of funds specifically aimed at seed and early stage technology companies located throughout the UK. EV Tech has a growing portfolio of more than 60 investments across a diverse range of technologies, typically funding £30,000 to £2 million

Techcelerate Case Study

Capsule CRM - Duncan Stockdill CapsuleCRM runs on EC2 AWS and the only UK product to be integrated with New Zealand stock exchange listed Xero. There strategy involves integrating with applications to enrich customer experience. Duncan will be sharing their experience in integration and global aspirations.

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